The whole incident was a PR nightmare for McCain, rivaled only by the shenanigans of his own running mate.
The PR execs I've talked to don't buy the idea that Burson acted on its own, without direction from Facebook.
Rather than accept defeat, Koska started a PR campaign to shame the minister into reacting.
The symbol for the element praseodymium.
The symbol for praseodymium.
A soft, malleable, silvery metallic element of the lanthanide series that develops a green tarnish in air. It is used to add a yellow tint to glass and ceramics and to make the glass used in welding goggles. Atomic number 59; atomic weight 140.908; melting point 935°C; boiling point 3,127°C; specific gravity 6.8; valence 3, 4. See Periodic Table.
: the PR departmentnoun
Public relations (1940s+)
The country code for Puerto Rico.