[et-i-kit, -ket]
conventional requirements as to social behavior; proprieties of conduct as established in any class or community or for any occasion.
a prescribed or accepted code of usage in matters of ceremony, as at a court or in official or other formal observances.
the code of ethical behavior regarding professional practice or action among the members of a profession in their dealings with each other: medical etiquette.

1740–50; < French étiquette, Middle French estiquette ticket, memorandum, derivative of estiqu(i)er to attach, stick < Germanic. See stick2, -ette

1. Etiquette, decorum, propriety imply observance of the formal requirements governing behavior in polite society. Etiquette refers to conventional forms and usages: the rules of etiquette. Decorum suggests dignity and a sense of what is becoming or appropriate for a person of good breeding: a fine sense of decorum. Propriety (usually plural) implies established conventions of morals and good taste: She never fails to observe the proprieties. Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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World English Dictionary
etiquette (ˈɛtɪˌkɛt, ˌɛtɪˈkɛt)
1.  the customs or rules governing behaviour regarded as correct or acceptable in social or official life
2.  a conventional but unwritten code of practice followed by members of any of certain professions or groups: medical etiquette
[C18: from French, from Old French estiquette label, from estiquier to attach; see stick²]

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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Word Origin & History

1750, from Fr. étiquette "prescribed behavior," from O.Fr. estiquette "label, ticket." The sense development in Fr. is from small cards written or printed with instructions for how to behave properly at court (cf. It. etichetta, Sp. etiqueta), and/or from behavior instructions written on a soldier's
billet for lodgings (the main sense of the O.Fr. word).
Online Etymology Dictionary, © 2010 Douglas Harper
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Encyclopedia Britannica


system of rules and conventions that regulate social and professional behaviour. In any social unit there are accepted rules of behaviour upheld and enforced by legal codes; there are also norms of behaviour mandated by custom and enforced by group pressure. An offender faces no formal trial or sentence for breach of etiquette; the penalty lies in the disapproval of other members of the group. Regardless of its level of material culture, any highly stratified society will possess an etiquette in which every person knows the behaviour expected from him toward others and from others toward himself.

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Encyclopedia Britannica, 2008. Encyclopedia Britannica Online.
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Example sentences
Yet blacks have a long history of manners, etiquette, dressing well.
She educates her customers about traditional sushi etiquette, using clever
  comparisons to southern manners.
Etiquette must, if it is to be of more than trifling use, include ethics as
  well as manners.
Appropriate social behavior was highly prized, and rules for behavior were
  written about extensively in etiquette books.
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