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goodwill

[goo d-wil] /ˈgʊdˈwɪl/
noun
1.
friendly disposition; benevolence; kindness.
2.
cheerful acquiescence or consent.
3.
Commerce. an intangible, salable asset arising from the reputation of a business and its relations with its customers, distinct from the value of its stock and other tangible assets.
Also, good will.
Origin
900
before 900; Middle English; Old English gōd willa. See good, will2
Synonyms
1. friendliness. See favor.
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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Examples for good will
  • The work of this committee cannot simply rely on good will and the funding of individual participants on the long-term.
  • Honesty and good will can not triumph short-term in such a match-up.
  • What good will it do to educate them in modern ways, they have no need for that.
  • But the agreements were vague, relying more on good will than on concrete obligations.
  • The judiciary is independent, but the government has the good will to help these people.
  • It's that magical season when lights twinkle and good will abounds.
  • Otherwise, those trustees who want to do good will be blocked by those who merely want to do business.
  • Our success depends on the good will of our disciplinary peers.
  • While those authors praise the exemplary good will and collegiality that went into the report, they express three strong caveats.
  • Humans are pretty good at using context to decipher typos, though the annoyance quickly drains one's good will toward the author.
British Dictionary definitions for good will

goodwill

/ˌɡʊdˈwɪl/
noun
1.
a feeling of benevolence, approval, and kindly interest
2.
(modifier) resulting from, showing, or designed to show goodwill the government sent a goodwill mission to Moscow, a goodwill ambassador for UNICEF
3.
willingness or acquiescence
4.
(accounting) an intangible asset taken into account in assessing the value of an enterprise and reflecting its commercial reputation, customer connections, etc
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Word Origin and History for good will

Old English godes willan "virtuous, pious, upright," also "state of wishing well to another." One-word form goodwill (18c.) is used especially in commercial senses.

Online Etymology Dictionary, © 2010 Douglas Harper
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