As remotes around the country thumped along with bibles, ‘Duck Dynasty’ ratings were set to dip.
The network might be able to brag about Sunday Night Football, but it can't rely on the sports franchise all year for ratings.
Katie Couric, who rarely if ever led the ratings, made $15 million a year.
1530s, "a fixing of rates," verbal noun from rate (v.2). Meaning "a classification according to rates" is from 1764. Ratings of TV programs, originally radio programs, began 1930 in U.S. under system set up by U.S. pollster and market researcher Archibald M. Crossley (1896-1985), and were called Crossley ratings or Crossleys until ratings began to be preferred c.1947.