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balop card

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bal⋅op

  [bal-op]
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–noun
1. Also called balop card. a photographic print made on smooth, matte, double-weight paper, used esp. in television advertisements.
2. Informal. balopticon.
Origin:
by shortening of balopticon
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2009.
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