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beachhead

[beech-hed] /ˈbitʃˌhɛd/
noun
1.
the area that is the first objective of a military force landing on an enemy shore.
2.
a secure initial position that has been gained and can be used for further advancement; foothold:
The company has won a beachhead in the personal computer market.
Origin
1935-1940
1935-40; beach + head
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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British Dictionary definitions for beach heads

beachhead

/ˈbiːtʃˌhɛd/
noun (military)
1.
an area on a beach that has been captured from the enemy and on which troops and equipment are landed
2.
the object of an amphibious operation
Word Origin
C20: modelled on bridgehead
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Word Origin and History for beach heads

beachhead

n.

1940, in reference to German military tactics in World War II, from beach (n.) + head (n.), on the model of bridgehead, but the image doesn't quite work.

Online Etymology Dictionary, © 2010 Douglas Harper
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