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In the 1990s so-called alternative sports made inroads into the imagination and recreation time of people around the world--but especially in the United States. Figures from the National Sporting Goods Association showed a decline in participation by Americans in traditional sports, including football and baseball, in favour of such new sports as in-line skating and snowboarding. Even "extreme" sports, the playground of adrenaline junkies, high-speed addicts, and alterna-athletes, were becoming more mainstream in 1997 than ever before