blurb

[blurb]
noun
1.
a brief advertisement or announcement, especially a laudatory one: She wrote a good blurb for her friend's novel.
verb (used with object)
2.
to advertise or praise in the manner of a blurb.

Origin:
1910–15, Americanism; allegedly coined by F. G. Burgess

blurbist, noun
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Based on the Random House Dictionary, © Random House, Inc. 2014.
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Collins
World English Dictionary
blurb (blɜːb)
 
n
a promotional description, as found on the jackets of books
 
[C20: coined by Gelett Burgess (1866--1951), US humorist and illustrator]

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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Dictionary.com's 21st Century Lexicon
Main Entry:  blurb
Part of Speech:  n
Definition:  See pull-quote
Dictionary.com's 21st Century Lexicon
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Etymonline
Word Origin & History

blurb
1907, coined by U.S. humorist Gelett Burgess (1866-1951) to mock excessive praise printed on book jackets. But also sometimes attributed to U.S. scholar Brander Matthews (1852-1929).
Online Etymology Dictionary, © 2010 Douglas Harper
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Example sentences
There's an important nuance that's missed in this blurb.
Agree with other posters as to somewhat sensationalist nature of this little blurb.
She does not appear to be part of this genre's blurb brigade.
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