|Main Entry:||brand integration|
|Part of Speech:||n|
|Definition:||the use of commercial products in the story line of a television show, film, etc. and involving the development of specific objectives, strategies, plans, and tactics to drive the business|
|Example:||An enterprising British producer by the name of Mark Burnett took product placement and brand integration to new heights.|
|a calculus or concretion found in the stomach or intestines of certain animals, esp. ruminants, formerly reputed to be an effective remedy for poison.|
|a stew of meat, vegetables, potatoes, etc.|
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