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buildup

[bild-uhp] /ˈbɪldˌʌp/
noun
1.
a building up, as of military forces; increase in amount or number.
2.
a process of growth; strengthening; development:
the buildup of heavy industry.
3.
an accumulation, as of a particular type of material:
a buildup of salt deposits.
4.
an increase, as in potential, intensity, or pressure:
A buildup of suspense began halfway through the movie.
5.
a progressive or sequential development:
the buildup of helium atoms from hydrogen.
6.
praise or publicity designed to enhance a reputation or popularize someone or something:
The studio spent $100,000 on the new star's buildup.
7.
a process of preparation designed to make possible the achievement of an ultimate objective:
a lengthy buildup to a sales pitch.
8.
encouragement; a psychological lift:
Every time I need a buildup, I look at her picture.
Also, build-up.
Origin
1925-1930
1925-30, Americanism; noun use of verb phrase build up
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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British Dictionary definitions for build-up

build up

verb (adverb)
1.
(transitive) to construct gradually, systematically, and in stages
2.
to increase, accumulate, or strengthen, esp by degrees: the murmur built up to a roar
3.
(intransitive) to prepare for or gradually approach a climax
4.
(transitive) to improve the health or physique of (a person)
5.
(transitive, usually passive) to cover (an area) with buildings
6.
(transitive) to cause (a person, enterprise, etc) to become better known; publicize: they built several actresses up into stars
noun
7.
progressive increase in number, size, etc: the build-up of industry
8.
a gradual approach to a climax or critical point
9.
the training and practice that constitutes the preparation for a particular event or competition: the team's Olympic build-up
10.
extravagant publicity or praise, esp in the form of a campaign
11.
(military) the process of attaining the required strength of forces and equipment, esp prior to an operation
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Word Origin and History for build-up
n.

also buildup, 1927, "accumulation of positive publicity," from build (v.) + up (adv.). Of any accumulation (but especially military) from 1943.

Online Etymology Dictionary, © 2010 Douglas Harper
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Slang definitions & phrases for build-up

buildup

noun
  1. Publicity and other provisions for introducing a new product, entertainer, etc: the buildup for a concert (1920s+)
  2. The careful preparation of a potential customer or victim (1940s+)

The Dictionary of American Slang, Fourth Edition by Barbara Ann Kipfer, PhD. and Robert L. Chapman, Ph.D.
Copyright (C) 2007 by HarperCollins Publishers.
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