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catch phrase

a phrase that attracts or is meant to attract attention.
a phrase, as a slogan, that comes to be widely and repeatedly used, often with little of the original meaning remaining.
Also, catchphrase.
Origin of catch phrase
1840-50; catch(word) + phrase Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2015.
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Examples from the web for catchphrase
  • One way to measure the vitality of the coming season is that nobody has bothered to come up with a handy catchphrase.
  • But they need to hear a little less of the catchphrase.
  • It's the latest catchphrase on college campuses: the civil-military gap.
  • But for selling ideas--making them definitive and catchy--a number and a catchphrase do wonders.
  • If the rule's catchphrase changed, change it in the chapter table of contents.
British Dictionary definitions for catchphrase

catch phrase

a well-known frequently used phrase, esp one associated with a particular group, etc
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Word Origin and History for catchphrase

also catch-phrase, 1837, from catch (v.) + phrase (n.). The notion is of words that will "catch" in the mind (cf. catchword).

Online Etymology Dictionary, © 2010 Douglas Harper
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