verb (used with object), commodified, commodifying.
to turn into a commodity; make commercial.
to treat as if a commodity.
Also, commoditize.

commodifiable, adjective
commodification, noun Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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World English Dictionary
commodify (kəˈmɒdɪˌfaɪ)
vb , -fies, -fying, -fied
(tr) to treat (something) inappropriately as if it can be acquired or marketed like other commodities: you can't commodify art

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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Word Origin & History

1971, from commodification. Related: Commodified (pp. adj.).
Online Etymology Dictionary, © 2010 Douglas Harper
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Example sentences
Yes, there are some corporate intercultural communications approaches that are applied, but they still commodify culture.
Knowledge is a good in itself, insofar copyright attempts to commodify and mitigate that good it is an evil.
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