drawing card

drawing card

noun
a person who or thing that attracts attention or patrons.

Origin:
1885–90, Americanism

Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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World English Dictionary
drawing card
 
n
(US), (Canadian) theatre a performer, act, etc, certain to attract a large audience

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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American Heritage
Idioms & Phrases

drawing card

A feature or event that attracts a large audience. For example, This Italian tenor is always a good drawing card. Card in this idiom refers to a large poster containing an advertisement for something, often some sort of entertainment. [Late 1800s]

The American Heritage® Dictionary of Idioms by Christine Ammer.
Copyright © 1997. Published by Houghton Mifflin.
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