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emotive meaning

noun
1.
the emotional connotation of a word or expression that is used instead of one having a similar meaning but less affective quality, as the connotation of “murder” when used instead of “homicide” or “drunk” instead of “inebriated.”.
Origin
1940-1945
1940-45
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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