To inform positively, as to remove doubt: assured us that the train would be on time.
To cause to feel sure: assured her of his devotion.
To give confidence to; reassure.
To make certain; ensure: "Nothing in history assures the success of our civilization"(Herbert J. Muller).
To make safe or secure.
Chiefly British To insure, as against loss.
[Middle English assuren, from Old French assurer, from Vulgar Latin *assēcūrāre, to make sure : Latin ad-, ad- + Latin sēcūrus, secure; see secure.]
as·sur'a·ble adj., as·sur'er, as·sur'or n.
Usage Note: Assure, ensure, and insure all mean "to make secure or certain." Only assure is used with reference to a person in the sense of "to set the mind at rest": assured the leader of his loyalty. Although ensure and insure are generally interchangeable, only insure is now widely used in American English in the commercial sense of "to guarantee persons or property against risk."
make certain of; "This nest egg will ensure a nice retirement for us"; "Preparation will guarantee success!" [syn: guarantee]
2.
inform positively and with certainty and confidence; "I tell you that man is a crook!"
3.
assure somebody of the truth of something with the intention of giving the listener confidence; "I assured him that traveling to Cambodia was safe"
4.
be careful or certain to do something; make certain of something; "He verified that the valves were closed"; "See that the curtains are closed"; "control the quality of the product" [syn: see]
5.
cause to feel sure; give reassurance to; "The airline tried to reassure the customers that the planes were safe" [syn: reassure] [ant: vex]
Merriam-Webster's Dictionary of Law - Cite This Source - Share This Main Entry: as·sure Function: transitive verb Inflected Forms: as·sured; as·sur·ing 1chiefly British:INSURE 2 a: to inform positively <the seller assured the buyer of his honesty> b: toprovide a guarantee of
As*sur"ance\, n. [OE. assuraunce, F. assurance, fr. assurer. See Assure.]1. The act of assuring; a declaration tending to inspire full confidence; that which is designed to give confidence. Whereof he hath given assurance unto all men, in that he hath raised him from the dead. --Acts xvii. 31. Assurances of support came pouring in daily. --Macaulay. 2. The state of being assured; firm persuasion; full confidence or trust; freedom from doubt; certainty. Let us draw with a true heart in full assurance of faith, having our hearts sprinkled from an evil conscience. --Heb. x. 22. 3. Firmness of mind; undoubting, steadiness; intrepidity; courage; confidence; self-reliance. Brave men meet danger with assurance. --Knolles. Conversation with the world will give them knowledge and assurance. --Locke. 4. Excess of boldness; impudence; audacity; as, his assurance is intolerable. 5. Betrothal; affiance. [Obs.] --Sir P. Sidney. 6. Insurance; a contract for the payment of a sum on occasion of a certain event, as loss or death. Note: Recently, assurance has been used, in England, in relation to life contingencies, and insurance in relation to other contingencies. It is called temporary assurance, in the time within which the contingent event must happen is limited. See Insurance. 7. (Law) Any written or other legal evidence of the conveyance of property; a conveyance; a deed. Note: In England, the legal evidences of the conveyance of property are called the common assurances of the kingdom. --Blackstone.
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