| a representative group of people questioned together about their opinions on political issues, consumer products, etc. |
| focus group n. A small group selected from a wider population and sampled, as by open discussion, for its members' opinions about or emotional response to a particular subject or area, used especially in market research or political analysis. |
focus group product
An event where market researchers meet (potential) users of a product to try to plan how to improve it.
(1999-02-24)
