folkways

[fohk-weyz]
plural noun Sociology.
the ways of living, thinking, and acting in a human group, built up without conscious design but serving as compelling guides of conduct.

Origin:
folk + ways; term introduced in a book of the same title (1907) by W. G. Sumner

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World English Dictionary
folkways (ˈfəʊkˌweɪz)
 
pl n
sociol traditional and customary ways of living

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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Etymonline
Word Origin & History

folkways
coined 1907 in book of the same name by U.S. sociologist William Graham Sumner 18401910), who also is credited with ethnocentrism, found in the same book.
Folkways are habits of the individual and customs of the society which arise from efforts to satisfy needs. ... Then they become regulative for succeeding generations and take on the character of a social force. [Sumner, Folkways]
Online Etymology Dictionary, © 2010 Douglas Harper
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Example sentences
Other newcomers cannot adapt to the unfamiliar folkways of politics.
She collected costumes from the era and learned its crafts and folkways.
Hunting stories provide a rich source of both folklore and a window on past folkways and environmental conditions.
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