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geocode

[jee-uh-kohd] /ˈdʒi əˌkoʊd/
noun
1.
the characterization of a neighborhood, locality, etc., according to such demographic features as ethnic composition or the average income or educational level of its inhabitants, especially as used in marketing.
Origin of geocode
geo(graphic) + code
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2015.
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