go south

Main Entry:  go south
Part of Speech:  v phr
Definition:  to fall or slide down; to decline; to fall in value
Example:  His golf game is going south.
Usage:  slang; goes south, going south, went south, gone south
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Etymonline
Word Origin & History

go south
"vanish, abscond," 1920s, Amer.Eng., probably from mid-19c. notion of disappearing south to Mexico or Texas to escape pursuit or responsibility, reinforced by Native American belief (attested in colonial writing mid-18c.) that the soul journeys south after death.
Online Etymology Dictionary, © 2010 Douglas Harper
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American Heritage
Idioms & Phrases

go south

Deteriorate or decline, as in The stock market is headed south again. This expression is generally thought to allude to compasses and two-dimensional maps where north is up and south is down. However, among some Native Americans, the term was a euphemism for dying, and possibly this sense led to the present usage. [Slang; first half of 1900s] Also see go west.

The American Heritage® Dictionary of Idioms by Christine Ammer.
Copyright © 1997. Published by Houghton Mifflin.
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Idioms & Phrases
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