good·will

[good-wil]
noun
1.
friendly disposition; benevolence; kindness.
2.
cheerful acquiescence or consent.
3.
Commerce. an intangible, salable asset arising from the reputation of a business and its relations with its customers, distinct from the value of its stock and other tangible assets.
Also, good will.


Origin:
before 900; Middle English; Old English gōd willa. See good, will2


1. friendliness. See favor.
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2013.
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World English Dictionary
goodwill (ˌɡʊdˈwɪl) [Click for IPA pronunciation guide]
 
n
1.  a feeling of benevolence, approval, and kindly interest
2.  (modifier) resulting from, showing, or designed to show goodwill: the government sent a goodwill mission to Moscow; a goodwill ambassador for UNICEF
3.  willingness or acquiescence
4.  accounting an intangible asset taken into account in assessing the value of an enterprise and reflecting its commercial reputation, customer connections, etc

Collins English Dictionary - Complete & Unabridged 10th Edition
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00:10
Good will is always a great word to know.
So is bezoar. Does it mean:
an extraordinary or unusual thing, person, or event; an exceptional example or instance.
a calculus or concretion found in the stomach or intestines of certain animals, esp. ruminants, formerly reputed to be an effective remedy for poison.
Example sentences
Humans are pretty good at using context to decipher typos, though the annoyance
  quickly drains one's good will toward the author.
One way to encourage that cooperation is to cultivate the good will of both
  victims and witnesses.
Honesty and good will can not triumph short-term in such a match-up.
And the degree that they will help you depends upon the environment of good
  will that exists within the community.
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