an object venerated superstitiously and used as a fetish or amulet by tribal peoples of West Africa.
the magical power attributed to such an object.
a ban or interdiction effected by it.

1890–95; allegedly < Hausa jūjū fetish

jujuism, noun
jujuist, noun
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Based on the Random House Dictionary, © Random House, Inc. 2014.
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World English Dictionary
juju (ˈdʒuːdʒuː)
1.  an object superstitiously revered by certain W African peoples and used as a charm or fetish
2.  the power associated with a juju
3.  a taboo effected by a juju
4.  any process in which a mystery is exploited to confuse people
[C19: probably from Hausa djudju evil spirit, fetish]

Collins English Dictionary - Complete & Unabridged 10th Edition
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Dictionary.com's 21st Century Lexicon
Main Entry:  juju1
Part of Speech:  n
Definition:  a charm or amulet with magical powers; also written ju-ju
Etymology:  French joujou 'plaything'
Main Entry:  juju2
Part of Speech:  n
Definition:  the magical power of such an object
Etymology:  French joujou 'plaything'
Dictionary.com's 21st Century Lexicon
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Example sentences
Juju says that working on art projects makes her feel peaceful and calm.
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