law of effect

World English Dictionary
law of effect
 
n
psychol See Thorndike another name for Thorndike's law

Collins English Dictionary - Complete & Unabridged 10th Edition
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WordNet
law of effect

noun
(psychology) the principle that behaviors are selected by their consequences; behavior having good consequences tends to be repeated whereas behavior that leads to bad consequences is not repeated 
WordNet® 3.0, © 2006 by Princeton University.
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