liquidity preference

noun
(in Keynesian economics) the degree of individual preference for cash over less liquid assets.

Origin:
1935–40

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World English Dictionary
liquidity preference
 
n
economics the desire to hold money rather than other assets, in Keynsian theory based on motives of transactions, precaution, and speculation

Collins English Dictionary - Complete & Unabridged 10th Edition
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Example sentences
And the multipliers are probably overstated, because in a deep crisis liquidity
  preference grows stronger.
Tax changes that would weaken the liquidity preference.
But, that depends on how its liquidity preference will move in the future.
We shouldn't overlook the factor of liquidity preference.
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