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long run

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long-run

[lawng-ruhn, long-]
–adjective
happening or presented over a long period of time or having a long course of performances: a long-run hit play.

Origin:
1900–05
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2009.
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long run  
n.  A rather lengthy period of time: We expect a substantial increase in sales of the book in the long run. The paint must not deteriorate in quality over the long run.
The American Heritage® Dictionary of the English Language, Fourth Edition
Copyright © 2009 by Houghton Mifflin Company.
Published by Houghton Mifflin Company. All rights reserved.
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Financial Dictionary

Long Run

In terms of operating activities, a period of time in which all costs are variable.

Investopedia Commentary

In most cases, long run refers to a period longer than 1 year.

See also: Long Term, Short Run

Investopedia.com. Copyright © 1999-2005 - All rights reserved. Owned and Operated by Investopedia Inc.
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