low-hanging fruit

World English Dictionary
low-hanging fruit
1.  the fruit that grows low on a tree and is therefore easy to reach
2.  a course of action that can be undertaken quickly and easily as part of a wider range of changes or solutions to a problem: first pick the low-hanging fruit
3.  a suitable company to buy as a straightforward investment opportunity

Collins English Dictionary - Complete & Unabridged 10th Edition
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Dictionary.com's 21st Century Lexicon
Main Entry:  low-hanging fruit
Part of Speech:  n
Definition:  something easily achieved or obtained; the most readily achievable goal
Example:  Let's attempt the low-hanging fruit before the more difficult projects.
Etymology:  1984
Dictionary.com's 21st Century Lexicon
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