massmarket

mass-market

[mas-mahr-kit]
adjective
1.
(of products) produced and distributed in large quantities and intended to appeal to the widest range of consumers.
verb (used with object)
2.
to produce and distribute to the widest range of consumers.
Also, massmarket.
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World English Dictionary
mass-market
 
adj
of, for, or appealing to a large number of people; popular: mass-market paperbacks

Collins English Dictionary - Complete & Unabridged 10th Edition
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