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merchandise planning

 - 1 dictionary result

mer⋅chan⋅dis⋅ing

[mur-chuhn-dahy-zing]
–noun
the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc.
Also called merchandise planning.


Origin:
1350–1400; ME; see merchandise, -ing 1
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2009.
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