on-message

[ on-mes-ij, awn‐ ]

adjective
  1. focused on the central theme or official message of a political, business, or other organization: The candidate's promises are on-message and echo the party platform. Your company’s ads should be entertaining and on-message.

Origin of on-message

1
First recorded in 1995–2000; on + message

Words Nearby on-message

Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2024

How to use on-message in a sentence

British Dictionary definitions for on message

on message

adjective
  1. (on-message when prenominal) adhering to or reflecting the official line of a political party, government, or other organization

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