late 14c., from Low Ger. wrangeln "to dispute, to wrestle," related to M.L.G. wringen, from P.Gmc. *wrang-, from PIE *wrengh-, nasalized variant of *wergh- "to turn" (see wring). The noun is recorded from 1540s. Wrangler "person in charge of horses or cattle, herder" is first
recorded 1888; as a proprietary name for a brand of jeans, copyrighted 1947, claiming use from 1929.