paper profit

an unrealized profit due to the appreciation of something owned but not yet sold.

1890–95 Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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Example sentences
The ones who do the dangerous work produce paper profit for people without names or responsibility or care.
It's better because any increase in valuation is a paper profit that can't be accessed by the property owner until sale.
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