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pay-per-click
[ pey-per-klik ]
noun
- a system used to set prices for online advertisements on a search engine or other website, by which the advertiser pays a small fee to the website publisher each time a user clicks on the advertisement.
adjective
- noting or relating to such a system: : PPC
pay-per-click ads to reach your target customers.
pay-per-click
noun
- a system of payment used on the internet in which an advertiser on a website pays the website owner according to the number of people who visit the advertiser's website via the hyperlinked advert on the owner's website
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Word History and Origins
Origin of pay-per-click1
First recorded in 1995–2000
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