peer pressure

social pressure by members of one's peer group to take a certain action, adopt certain values, or otherwise conform in order to be accepted. Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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American Heritage
Cultural Dictionary

peer pressure definition

The social influence a peer group exerts on its individual members, as each member attempts to conform to the expectations of the group. (See conformity.)

The American Heritage® New Dictionary of Cultural Literacy, Third Edition
Copyright © 2005 by Houghton Mifflin Company.
Published by Houghton Mifflin Company. All rights reserved.
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Example sentences
And if you're getting nowhere, talk to other committee or faculty members and
  get them to apply their own peer pressure.
Often, this is done through peer pressure and subtle forms of persuasion.
Perhaps, this study also touched on something even deeper then conforming to
  peer pressure.
Third, social validation-get enough people on the same page and the rest will
  likely follow due to peer pressure.
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