pot boiler

potboiler

[pot-boi-ler]
noun
a mediocre work of literature or art produced merely for financial gain.

Origin:
1860–65; pot1 + boiler

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Collins
World English Dictionary
potboiler (ˈpɒtˌbɔɪlə)
 
n
informal a literary or artistic work of little merit produced quickly in order to make money

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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Etymonline
Word Origin & History

potboiler
1864, in the literary sense, from pot (1) + boil. The notion is of something one writes solely to put food on the table.
Online Etymology Dictionary, © 2010 Douglas Harper
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