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advertise

[ad-ver-tahyz, ad-ver-tahyz] /ˈæd vərˌtaɪz, ˌæd vərˈtaɪz/
verb (used with object), advertised, advertising.
1.
to announce or praise (a product, service, etc.) in some public medium of communication in order to induce people to buy or use it:
to advertise a new brand of toothpaste.
2.
to give information to the public about; announce publicly in a newspaper, on radio or television, etc.:
to advertise a reward.
3.
to call attention to, in a boastful or ostentatious manner:
Stop advertising yourself!
4.
Obsolete. to give notice, advice, or information to; inform:
I advertised him of my intention.
5.
Obsolete. to admonish; warn.
verb (used without object), advertised, advertising.
6.
to ask for something by placing a notice in a newspaper, over radio or television, etc.:
to advertise for a house to rent.
7.
to offer goods for sale or rent, solicit funds, etc., by means of advertisements:
It pays to advertise.
8.
Cards.
  1. Poker. to bluff so as to make the bluff obvious.
  2. Rummy. to discard a card in order to induce an opponent to discard one of the same suit or denomination.
Also, advertize.
Origin
late Middle English
1400-1450
1400-50; late Middle English advertisen < Middle French avertiss-, long stem of avertir < Vulgar Latin *advertire, Latin advertere to advert1; the expected Middle English *advertishen probably conformed to advertisement or the suffix -ize
Related forms
advertisable
[ad-ver-tahy-zuh-buh l, ad-ver-tahy-] /ˈæd vərˌtaɪ zə bəl, ˌæd vərˈtaɪ-/ (Show IPA),
adjective
advertiser, noun
overadvertise, verb, overadvertised, overadvertising.
preadvertise, verb, preadvertised, preadvertising.
preadvertiser, noun
readvertise, verb, readvertised, readvertising.
unadvertised, adjective
well-advertised, adjective
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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British Dictionary definitions for readvertise

advertise

/ˈædvəˌtaɪz/
verb
1.
to present or praise (goods, a service, etc) to the public, esp in order to encourage sales
2.
to make (something, such as a vacancy, article for sale, etc) publicly known, as to possible applicants, buyers, etc: to advertise a job
3.
(intransitive) foll by for. to make a public request (for), esp in a newspaper, etc: she advertised for a cook
4.
(obsolete) to warn; caution
Derived Forms
advertiser, (sometimes US) advertizer, noun
Word Origin
C15: from a lengthened stem of Old French avertir, ultimately from Latin advertere to turn one's attention to. See adverse
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Word Origin and History for readvertise

advertise

v.

early 15c., "to take notice of," from Middle French advertiss-, present participle stem of a(d)vertir "to warn" (12c.), from Latin advertere "turn toward," from ad- "toward" (see ad-) + vertere "to turn" (see versus).

Sense shifted to "to give notice to others, warn" (late 15c.) by influence of advertisement; specific meaning "to call attention to goods for sale, rewards, etc." had emerged by late 18c. Original meaning remains in the verb advert "to give attention to." Related: Advertised; advertising.

Online Etymology Dictionary, © 2010 Douglas Harper
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