The study, which was conducted by Superdrug, found that Middleton's popularity stems from her relatability and natural look.
Fees can range from £5,000 to £20,000, the attraction being the relatability she holds with her subscribers.
This perfect persona Lopez has created has zapped her of much of her relatability, especially in her music.
1520s, "to recount, tell," from Middle French relater "refer, report" (14c.) and directly from Latin relatus, used as past participle of referre "bring back, bear back" (see refer), from re- "back, again" + latus (see oblate (n.)).
Meaning "stand in some relation; have reference or respect" is from 1640s; transitive sense of "bring (something) into relation with (something else)" is from 1690s. Meaning "to establish a relation between" is from 1771. Sense of "to feel connected or sympathetic to" is attested from 1950, originally in psychology jargon. Related: Related; relating.