the first public showing of an aircraft.
Informal. the introduction or inauguration of a new product or service, as by an advertising campaign, public announcement, or exhibition: the most lavish rollout in soft-drink history.
Football. an offensive maneuver in which the quarterback, having the option to run or pass, takes the ball from the center, moves back a distance toward his goal line, and then moves forward and toward a sideline.
Also, roll-out.

1955–60; noun use of verb phrase roll out Unabridged


verb (used without object)
to move along a surface by revolving or turning over and over, as a ball or a wheel.
to move or be moved on wheels, as a vehicle or its occupants.
to flow or advance in a stream or with an undulating motion, as water, waves, or smoke.
to extend in undulations, as land.
to elapse, pass, or move, as time (often followed by on, away, or by ).
to move as in a cycle (usually followed by round or around ): as soon as summer rolls round again.
to perform a periodical revolution in an orbit, as a heavenly body.
to emit or have a deep, prolonged sound, as thunder, drums, etc.
to trill, as a bird.
to revolve or turn over, once or repeatedly, as a wheel on an axis or a person or animal lying down.
to turn around in different directions or in a circle, as the eyes in their sockets.
to rock from side to side in open water. Compare heave ( def 14b ), pitch1 ( def 20 ).
to sail with a side-to-side rocking motion.
to walk with a swinging or swaying gait.
Informal. to begin to move or operate; start; commence: Let's roll at sunrise.
Informal. to go forward or advance without restrictions or impediments: The economy is finally beginning to roll.
to curl up so as to form a tube or cylinder.
to admit of being formed into a tube or cylinder by curling up.
to be spread out after being curled up (usually followed by out ).
to spread out as under a roller: The paint rolls easily.
Aviation. (of an aircraft or rocket) to deviate from a stable flight attitude by rotation about its longitudinal axis.
verb (used with object)
to cause to move along a surface by revolving or turning over and over, as a cask, a ball, or a hoop.
to move along on wheels or rollers; convey in a wheeled vehicle.
to drive, impel, or cause to flow onward with a sweeping or undulating motion: The wind rolled the waves high on the beach.
to utter or give forth with a full, flowing, continuous sound: rolling his orotund phrases.
to trill: to roll one's r's.
to cause to revolve or turn over or over and over: to roll oneself on one's face.
to cause to sway or rock from side to side, as a ship.
to wrap (something) around an axis, around upon itself, or into a cylindrical shape, ball, or the like: to roll string.
to make by forming a tube or cylinder: to roll a cigarette.
to spread out flat (something curled up) (often followed by out ): He rolled the map out on the table.
to wrap, enfold, or envelop, as in some covering: to roll a child in a blanket.
to spread out, level, smooth, compact, or the like, as with a rolling pin, roller, the hands, etc.: to roll dough; to roll a tennis court.
to form (metal) in a rolling mill.
to tumble (metal pieces and abrasives) in a box or barrel in such a way that their relative positions remain the same.
to beat (a drum) with rapid, continuous strokes.
(in certain games, as craps) to cast, or throw (dice).
Printing. to apply (ink) with a roller or series of rollers.
Slang. to rob, especially by going through the pockets of a victim who is either asleep or drunk.
a document of paper, parchment, or the like, that is or may be rolled up, as for storing; scroll.
a list, register, or catalog, especially one containing the names of the persons belonging to a company, class, society, etc.
anything rolled up in a ringlike or cylindrical form: a roll of wire.
a number of papers or other items rolled up together.
a length of cloth, wallpaper, or the like, rolled up in cylindrical form (often forming a definite measure).
a cylindrical or rounded mass of something: rolls of fat.
some article of cylindrical or rounded form, as a molding.
a cylindrical piece upon which something is rolled along to facilitate moving.
a cylinder serving as a core upon which something is rolled up.
a roller with which something is spread out, leveled, crushed, smoothed, compacted, or the like.
thin cake spread with jelly or the like and rolled up.
a small cake of bread, originally and still often rolled or doubled on itself before baking.
meat rolled up and cooked.
the act or process or an instance of rolling.
undulation, as of a surface: the roll of a prairie.
a sonorous or rhythmical flow of words.
a deep, prolonged sound, as of thunder: the deep roll of a breaking wave.
the trill of certain birds, especially of the roller canary.
the continuous sound of a drum rapidly beaten.
a rolling motion, as of a ship.
a rolling or swaying gait.
a single, complete rotation of an airplane about the axis of the fuselage with little loss of altitude or change of direction.
(of an aircraft or rocket) the act of rolling.
the angular displacement caused by rolling.
paper currency carried folded or rolled up: He took out an impressive roll and paid the check with a $100 bill.
bankroll; funds: People were encouraged to shoot their rolls on mining speculation.
a single cast of or turn at casting the dice.
the total number of pips or points made by a single cast; score or point.
Verb phrases
roll back, to reduce (the price of a commodity, wages, etc.) to a former level, usually in response to government action.
roll in, Informal.
to luxuriate in; abound in: rolling in money.
to go to bed; retire: They would roll in later and later every night.
to mix and average the cost of (a higher-priced commodity or item) with that of a cheaper one so as to increase the retail price.
to add: Labor wants to roll in periodic increases with their wage demands.
to arrive, especially in large numbers or quantity: When do my dividends start rolling in?
roll out,
to spread out or flatten: to roll out dough.
Informal. to arise from bed; get up: It was nearly impossible to roll out on the first day back after vacation.
Football. to execute a rollout.
Informal. to introduce; unveil: a TV advertising campaign to roll out the new car.
roll over,
Business. to reinvest funds, especially a tax-free transfer of assets from one retirement plan to another.
to overturn: The truck rolled over, and the driver hung by her seatbelt.
to turn over: I rolled over in my sleep and nearly fell out of bed.
roll up,
to accumulate; collect: to roll up a large vote.
to increase.
to arrive in a conveyance: He rolled up to the front door in a chauffeur-driven limousine.
on a roll,
(in a gambling game) having a continuing winning streak.
enjoying continuing good luck or success: She's been on a roll since taking that course on sales techniques.
roll in the hay, Slang. an instance of sexual intercourse.
roll one's eyes, to turn one's eyes around in different directions or in a circle, especially as an expression of disbelief, annoyance, or impatience: He rolled his eyes when he heard the stupid joke.
roll with the punches. punch1 ( def 16 ).
strike off/from the rolls, to remove from membership or practice, as to disbar: He will surely be struck off the rolls if this conduct continues.

1175–1225; (noun) (in senses referring to rolled or round objects) Middle English: scroll, inscribed scroll, register, cylindrical object < Old French ro(u)lle < Latin rotulus, rotula small wheel, diminutive of rota wheel (see rotate, -ule); (in senses referring to motion) derivative of the v.; (v.) Middle English rollen < Old French rol(l)er < Vulgar Latin *rotulare, derivative of Latin rotulus, rotula

rollable, adjective
reroll, verb
unrollable, adjective
well-rolled, adjective

role, roll.

1. revolve, rotate. 3. wave, undulate. 4. undulate. 12. swing, tilt. 40. See list1. 47. spindle. Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
Cite This Source Link To roll out
World English Dictionary
roll (rəʊl)
vb (usually foll by around) (often foll by over)
1.  to move or cause to move along by turning over and over
2.  to move or cause to move along on wheels or rollers
3.  to flow or cause to flow onwards in an undulating movement: billows of smoke rolled over the ground
4.  (intr) (of animals, etc) to turn onto the back and kick: the hills roll down to the sea
5.  (intr) to extend in undulations: the hills roll down to the sea
6.  to move or occur in cycles
7.  (intr) (of a planet, the moon, etc) to revolve in an orbit
8.  (intr; foll by on, by, etc) to pass or elapse: the years roll by
9.  to rotate or cause to rotate wholly or partially: to roll one's eyes
10.  to curl, cause to curl, or admit of being curled, so as to form a ball, tube, or cylinder; coil
11.  to make or form by shaping into a ball, tube, or cylinder: to roll a cigarette
12.  (often foll by out) to spread or cause to spread out flat or smooth under or as if under a roller: to roll the lawn; to roll pastry
13.  to emit, produce, or utter with a deep prolonged reverberating sound: the thunder rolled continuously
14.  to trill or cause to be trilled: to roll one's r's
15.  (intr) pitch Compare yaw (of a vessel, aircraft, rocket, etc) to turn from side to side around the longitudinal axis
16.  (of an aircraft) to execute or cause an aircraft to execute a roll to cause (an aircraft) to execute a roll or (of an aircraft) to execute a roll (sense 40)
17.  (intr) to walk with a swaying gait, as when drunk; sway
18.  (of an animal, esp a dog) to lie on its back and wriggle while kicking its legs in the air, without moving along
19.  (intr) to wallow or envelop oneself (in)
20.  (tr) to apply ink to (type, etc) with a roller or rollers
21.  to throw (dice)
22.  (intr) to operate or begin to operate: the presses rolled
23.  informal (intr) to make progress; move or go ahead: let the good times roll
24.  informal chiefly (US), (NZ) (tr) to rob (a helpless person, such as someone drunk or asleep)
25.  slang (tr) to have sexual intercourse or foreplay with (a person)
26.  start the ball rolling, set the ball rolling to open or initiate (an action, discussion, movement, etc)
27.  the act or an instance of rolling
28.  anything rolled up in a cylindrical form: a roll of newspaper
29.  an official list or register, esp of names: an electoral roll
30.  a rounded mass: rolls of flesh
31.  a strip of material, esp leather, fitted with pockets or pouches for holding tools, toilet articles, needles and thread, etc
32.  a cylinder used to flatten something; roller
33.  a small loaf of bread for one person: eaten plain, with butter, or as a light meal when filled with meat, cheese, etc
34.  See also swiss roll a flat pastry or cake rolled up with a meat (sausage roll), jam (jam roll), or other filling
35.  a swell, ripple, or undulation on a surface: the roll of the hills
36.  a swaying, rolling, or unsteady movement or gait
37.  a deep prolonged reverberating sound: the roll of thunder
38.  a rhythmic cadenced flow of words
39.  a trilling sound; trill
40.  a very rapid beating of the sticks on a drum
41.  a flight manoeuvre in which an aircraft makes one complete rotation about its longitudinal axis without loss of height or change in direction
42.  the angular displacement of a vessel, rocket, missile, etc, caused by rolling
43.  a throw of dice
44.  a bookbinder's tool having a brass wheel, used to impress a line or repeated pattern on the cover of a book
45.  slang an act of sexual intercourse or petting (esp in the phrase a roll in the hay)
46.  slang (US) an amount of money, esp a wad of paper money
47.  slang on a roll experiencing continued good luck or success
48.  strike off the roll, strike off the rolls
 a.  to expel from membership
 b.  to debar (a solicitor) from practising, usually because of dishonesty
[C14 rollen, from Old French roler, from Latin rotulus a little wheel, from rota a wheel]

roll out
1.  to cause (pastry) to become flatter and thinner by pressure with a rolling pin
2.  to show (a new type of aircraft) to the public for the first time
3.  to launch (a new film, product, etc) in a series of stages over an area, each stage involving an increased number of outlets
4.  a presentation to the public of a new aircraft, product, etc; a launch

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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Word Origin & History

early 13c., "rolled-up piece of parchment or paper," from O.Fr. rolle, from M.L. rotulus "a roll of paper," from L. rotula "small wheel," dim. of rota "wheel." Meaning "dough which is rolled before baking" is first recorded 1580s. Meaning "quantity of paper money" is from 1846; sense of "quantity of
(rolled) film" is from 1890. Meaning "act of sexual intercourse" is attested from 1942. The military roll-call is from 1775; rollback "reduction" is attested from 1942, Amer.Eng. Roll over "reinvest" is from 1957.

c.1300 in intrans. sense of "to move by rotating;" late 14c. as "to move (something) by turning it over and over," from roll (n.).
"The rollyng stone neuer gatherth mosse." [John Heywood, "A dialogue conteinying the nomber in effect of all the proverbes in the Englishe tongue," 1546]
Of eyes, from 1510s. Of a movie camera, "to start filming," from 1938. Sense of "to rob a stuporous drunk" is from 1873, from the action required to get to his pockets. To roll with the punches is a metaphor from boxing (1940). Rolling pin is recorded from late 15c. Heads will roll is a Hitlerism:
"If our movement is victorious there will be a revolutionary tribunal which will punish the crimes of November 1918. Then decapitated heads will roll in the sand." [1930]
Online Etymology Dictionary, © 2010 Douglas Harper
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Bible Dictionary

Roll definition

the common form of ancient books. The Hebrew word rendered "roll" or "volume" is _meghillah_, found in Ezra 6:2; Ps. 40:7; Jer. 36:2, 6, 23, 28, 29; Ezek. 2:9; 3:1-3; Zech. 5:1, 2. "Rolls" (Chald. pl. of sephar, corresponding to Heb. sepher) in Ezra 6:1 is rendered in the Revised Version "archives." In the New Testament the word "volume" (Heb. 10:7; R.V., "roll") occurs as the rendering of the Greek kephalis, meaning the head or top of the stick or cylinder on which the manuscript was rolled, and hence the manuscript itself. (See BOOK.)

Easton's 1897 Bible Dictionary
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American Heritage
Idioms & Phrases

roll out

  1. Get out of bed, as in I rolled out around six o'clock this morning. [Colloquial; late 1800s]

  2. Introduce, disclose, as in They rolled out the new washing machine with great fanfare.

The American Heritage® Dictionary of Idioms by Christine Ammer.
Copyright © 1997. Published by Houghton Mifflin.
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Example sentences
As you roll out the dough, you should see veins of butter running through it.
Toss on a floured board, pat, and roll out to one-half inch in thickness.
Drawing the roll out produces long threads a few hundred microns thick that can
  be as reflective as gold.
Once you've gathered your ingredients all you need to do is roll out your
  dough, using the ring of the mason jar cut out tops.
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