Is it farther or further?
measurement techniques used in social psychology, in sociology, and sometimes in social anthropology and psychiatry based on the assessment of social choice and interpersonal attractiveness. The term is closely associated with the work of the Austrian-born psychiatrist J.L. Moreno, who developed the method as a research and therapeutic technique. Sociometry has come to have several meanings; it is most commonly applied to the quantitative treatment of preferential interpersonal relations, but it is also used to mean the quantitative treatment of all kinds of interpersonal relations. The emphasis may be psychological or sociological