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soft sell

 - 5 dictionary results
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soft sell

 
Use soft sell in a Sentence
–noun
a method of advertising or selling that is quietly persuasive, subtle, and indirect (opposed to hard sell ).
Origin:
1950–55
List It For A Buck.com
The Next Generation To Buy and Sell Online Stuff. Its Only A Buck!
www.listitforabuck.com
Sell
Check Out Local.com To Find Sell In Your Area!
Local.com

soft-sell

  [sawft-sel, soft-] verb, -sold, -sell⋅ing, adjective
–verb (used with object)
1. to promote (a product, service, etc.) using indirect or gentle persuasion: an advertising campaign to soft-sell a new perfume.
–adjective
2. (of a sales technique) quietly or indirectly persuasive: a soft-sell approach to marketing.
Origin:
1950–55
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2009.
Cite This Source Link To soft sell
soft sell  
n.   Informal
A subtly persuasive, low-pressure method of selling or advertising.
The American Heritage® Dictionary of the English Language, Fourth Edition
Copyright © 2009 by Houghton Mifflin Company.
Published by Houghton Mifflin Company. All rights reserved.
Cite This Source
Slang Dictionary
soft sell

  1. n.
    a polite attempt to sell something; a very gentle sales pitch. : Some people won't bother listening to a soft sell. You gotta let them know you believe in what you are selling.
Dictionary of American Slang and Colloquial Expressions by Richard A. Spears.Fourth Edition.
Copyright 2007. Published by McGraw Hill.
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Idioms & Phrases

soft sell

see hard sell, def. 1.

The American Heritage® Dictionary of Idioms by Christine Ammer.
Copyright © 1997. Published by Houghton Mifflin.
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