| sound bite | |
| —n | |
| a short pithy sentence or phrase extracted from a longer speech for use on radio or television | |
| a children's mummer's parade, as on the Fourth of July, with prizes for the best costumes. |
| an extraordinary or unusual thing, person, or event; an exceptional example or instance. |
sound bite
A short, striking, quotable statement well suited to a television news program. For example, He's extremely good at sound bites, but a really substantive speech is beyond him. This slangy expression, first recorded in 1980, originated in political campaigns in which candidates tried to get across a particular message or get publicity by having it picked up in newscasts.