white sale

white sale

noun
a sale of sheets, pillowcases, and other white goods.

Origin:
1920–25

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Collins
World English Dictionary
white sale
 
n
a sale of household linens at reduced prices

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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American Heritage
Idioms & Phrases

white sale

A special offering of towels, bed linens and similar goods, not necessarily white-colored. For example, The big stores always have white sales in January. [c. 1900]

The American Heritage® Dictionary of Idioms by Christine Ammer.
Copyright © 1997. Published by Houghton Mifflin.
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