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advergame

[ad-ver-geym] /ˈæd vərˌgeɪm/
noun
1.
an online video game that promotes a particular brand, product, or marketing message by integrating it into the game.
Related forms
advergaming, noun
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2014.
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Contemporary definitions for advergame
noun

a downloadable or Web-based computer game which incorporates and features advertising for products and services

Examples

Advergaming is a new advertising media that is being used by many companies to brand and market their products.

Word Origin

a blend of advertising and game

Usage Note

advergaming n.

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