ad·vo·ca·cy

[ad-vuh-kuh-see]
noun, plural ad·vo·ca·cies.
the act of pleading for, supporting, or recommending; active espousal: He was known for his advocacy of states' rights.

Origin:
1375–1425; late Middle English advocacye < Medieval Latin advocātia. See advocate, -acy

non·ad·vo·ca·cy, noun
pre·ad·vo·ca·cy, noun
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2013.
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World English Dictionary
advocacy (ˈædvəkəsɪ) [Click for IPA pronunciation guide]
 
n , pl -cies
active support, esp of a cause

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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00:10
Advocacy is always a great word to know.
So is bezoar. Does it mean:
a calculus or concretion found in the stomach or intestines of certain animals, esp. ruminants, formerly reputed to be an effective remedy for poison.
an arrangement of five objects, as trees, in a square or rectangle, one at each corner and one in the middle.
Etymonline
Word Origin & History

advocacy
early 15c., from O.Fr. advocacie, from M.L. advocatia, noun of state from L. advocatus (see advocate).
Online Etymology Dictionary, © 2010 Douglas Harper
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Example sentences
Find a national organization and consider giving financial support or
  volunteering for hands-on work or advocacy.
Many health advocacy organizations rely on financial support from drug
  companies.
He did not confine his advocacy to abstract theory, but proposed the immediate
  establishment of such a council in this country.
The way around all this would be grassroots advocacy.
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