animatic

[an-uh-mat-ik]

an·i·mat·ic

[an-uh-mat-ik] Advertising.
noun
1.
a preliminary form of a television commercial consisting of a series of drawings with a voice-over, prepared chiefly for test-marketing.
adjective
2.
of or pertaining to animatics.

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Animatic is always a great word to know.
So is interrobang. Does it mean:
a printed punctuation mark (‽), available only in some typefaces, designed to combine the question mark (?) and the exclamation point (!), indicating a mixture of query and interjection, as after a rhetorical question.
a gadget; dingus; thingumbob.

Origin:
perhaps blend of animate or animation and automatic, probably on the model of photomatic a similar commercial made by filming still photographs, based on Photomaton the trademark name of a kind of automatic camera
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2012.
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