conflate

[kuhn-fleyt]
verb (used with object), conflated, conflating.
to fuse into one entity; merge: to conflate dissenting voices into one protest.

Origin:
1600–10; < Latin conflātus, past participle of conflāre to fuse together, equivalent to con- con- + flāre to blow2

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World English Dictionary
conflate (kənˈfleɪt)
 
vb
(tr) to combine or blend (two things, esp two versions of a text) so as to form a whole
 
[C16: from Latin conflāre to blow together, from flāre to blow]
 
con'flation
 
n

Collins English Dictionary - Complete & Unabridged 10th Edition
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Etymonline
Word Origin & History

conflate
1540s, from L. conflat-, pp. stem of conflare "to blow together," also "to melt together," from con- "with" + flare "to blow" (see blow (v.1)).
Online Etymology Dictionary, © 2010 Douglas Harper
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Example sentences
Stories that conflate behaviors and traits miss all that.
The problem is that people conflate these two as if they are identical concepts.
Still others would conflate the two, hoping to incorporate the best of both
  while avoiding their limitations.
It is considered a distortion to define or conflate open standards as requiring
  open source and free software.
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