counterprogram

 [koun-ter-proh-gram, ‐gruhm]

coun·ter·pro·gram

  [koun-ter-proh-gram, ‐gruhm] verb, coun·ter·pro·gramed or coun·ter·pro·grammed, coun·ter·pro·gram·ing or coun·ter·pro·gram·ming.
verb (used with object)
1.
to schedule (a broadcast on radio or television) to compete with one on another station.
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verb (used without object)
2.
to engage in such scheduling of broadcasts.
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2012.
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Counterprogram is one of our favorite verbs.
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