There is, after all, something hopeful about a future that was smart about encoding our civil liberties.
“They were nice people,” said Dennis Scarna, an encoding engineer who took a job at the company in 1999.
Negative encoding, from an advertiser's perspective, is still better than no encoding at all.
encoding en·cod·ing (ěn-kō'dĭng)
The first of three stages in the memory process, involving processes associated with receiving or registering stimuli through one or more of the senses and modifying that information.