Maybe we will start to extol new heroes for new virtues, for craft or soul or something else.
We extol celebrity at a time when it has never seemed more fleeting or meaningless.
One might extol Apple for acting in the fashion of a responsible corporate citizen with its decision.
also extoll, c.1400, "to lift up," from Latin extollere "to place on high, raise, elevate," figuratively "to exalt, praise," from ex- "up" (see ex-) + tollere "to raise," from PIE *tel-, *tol- "to bear, carry" (cf. Greek talantos "bearing, suffering," tolman "to carry, bear," telamon "broad strap for bearing something," Atlas "the 'Bearer' of Heaven;" Lithuanian tiltas "bridge;" Sanskrit tula "balance," tulayati "lifts up, weighs;" Latin tolerare "to bear, support," latus "borne;" Old English þolian "to endure;" Armenian tolum "I allow"). Figurative sense of "praise highly" in English is first attested c.1500. Related: Extolled; extolling.