fan·fare

[fan-fair]
noun
1.
a flourish or short air played on trumpets or the like.
2.
an ostentatious display or flourish.
3.
publicity or advertising.

Origin:
1760–70; < French, expressive word akin to fanfaron fanfaron.

Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2013.
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Collins
World English Dictionary
fanfare (ˈfænfɛə) [Click for IPA pronunciation guide]
 
n
1.  a flourish or short tune played on brass instruments, used as a military signal, at a ceremonial event, etc
2.  an ostentatious flourish or display
 
[C17: from French, back formation from fanfarer to play a flourish on trumpets; see fanfaronade]

Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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00:10
Fanfare is always a great word to know.
So is gobo. Does it mean:
a scrap or morsel of food left at a meal.
a screen or mat covered with a dark material for shielding a camera lens from excess light or glare.
Etymonline
Word Origin & History

fanfare
c.1600, from Fr. fanfarer "blow a fanfare," perhaps echoic, or perhaps borrowed (with Sp. fanfarron "braggart," and It. fanfano "babbler") from Arabic farfar "chatterer."
Online Etymology Dictionary, © 2010 Douglas Harper
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Encyclopedia Britannica
Encyclopedia

fanfare

originally a brief musical formula played on trumpets, horns, or similar "natural" instruments, sometimes accompanied by percussion, for signal purposes in battles, hunts, and court ceremonies. The term is of obscure derivation

Learn more about fanfare with a free trial on Britannica.com.

Encyclopedia Britannica, 2008. Encyclopedia Britannica Online.
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Example sentences
The series began with little fanfare less than two years ago.
It was an oddly quiet finale for a phenomenon that had been ushered in with all
  the fanfare of the millennium.
Soon after it began, however, the goldfish gulping contest ended with little
  fanfare.
Apartments are opened with great fanfare, with outdoor concerts in malls.
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