hard sell
hard sell
noun
a method of advertising or selling that is direct, forceful, and insistent; high-pressure salesmanship (opposed to soft sell ).
Origin:
1950–55, Americanism
1950–55, Americanism
Dictionary.com Unabridged
verb (used with object), verb (used without object)
1.
to sell or advertise (something) in a forceful and insistent way: to hard-sell new car models to reluctant buyers.
2.
to convince (someone) in a forceful and insistent way: to hard-sell customers on a new product.
adjective
3.
characterized by or promoted through a hard sell: hard-sell tactics.
Origin:
1955–60, Americanism
1955–60, Americanism
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2013.
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Based on the Random House Dictionary, © Random House, Inc. 2013.
Cite This Source
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Link To hard sell
00:10
Hard sell
is always a great word to know.
So is quincunx. Does it mean:
| an arrangement of five objects, as trees, in a square or rectangle, one at each corner and one in the middle. |
| the offspring of a zebra and a donkey. |
Collins
World English Dictionary
| hard sell | |
| —n | |
| Compare soft sell an aggressive insistent technique of selling or advertising | |
Collins English Dictionary - Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009
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Slang Dictionary
hard sell definition
|
Dictionary of American Slang and Colloquial Expressions by Richard A. Spears.Fourth Edition.
Copyright 2007. Published by McGraw Hill.
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Copyright 2007. Published by McGraw Hill.
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American Heritage
Idioms & Phrases
hard sell
-
An aggressive, high-pressure sales practice or promotion, as in Used-car salesmen tend to give you a hard sell. This expression gave rise to the antonym soft sell, a low-key sales approach that relies on gentle persuasion. [Colloquial; c. 1950]
-
A difficult sales prospect, one who resists sales pressure. For example, Those brokers who call us at dinnertime find me a hard sell
I usually just hang up on them. [Late 1900s]
The American Heritage® Dictionary of Idioms by Christine Ammer.
Copyright © 1997. Published by Houghton Mifflin.
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Copyright © 1997. Published by Houghton Mifflin.
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Nearby Words
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