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hoopla

- 3 dictionary results

hoop⋅la

[hoop-lah]
–noun Informal.
1. bustling excitement or activity; commotion; hullabaloo; to-do.
2. sensational publicity; ballyhoo.
3. speech or writing intended to mislead or to obscure an issue.

Origin:
1865–70; < F houp-là! command (as to a child) to move, take a step
hoop·la   (hōōp'lä', hŏŏp'-)   
n.   Informal
    1. Boisterous, jovial commotion or excitement.
    2. Extravagant publicity: The new sedan was introduced to the public with much hoopla.
  1. Talk intended to mislead or confuse.

[Perhaps from French houp-là, upsy-daisy! : houp (of imitative origin) + , there; see voilà.]

hoopla 
1877, hoop la, Amer.Eng., earlier houp-la, exclamation accompanying quick movement (1870), of unknown origin, perhaps borrowed from Fr. houp-là "upsy-daisy," also a cry to dogs, horses, etc.
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